Any question you can ask about your data, Mixpanel can answer. For years, companies have pushed page views as a primary measure of success. Page view counts are popular because they are easy to report, but ultimately cannot tell you how engaged your visitors are. Mixpanel lets you measure what customers do in your app by reporting actions, not page views.
See where you lose customers with funnels. Increase conversions by identifying where you lose customers in any process, and run experiments to fix issues that you discover.
Don’t ask if customers value your app, prove they value it with Retention. If customers find an app valuable, they will keep using it. That’s retention. Retention reports visualize how often your customers return and engage with your application. You can use this data to track and measure if the changes you make to your app increase customer retention.
Your customers are everywhere. Engage with them anywhere. Take action on the surprising things you learn using Mixpanel. Now, you can automatically send notifications to your customers on mobile & web.
Visual queries (instead of SQL), Detailed analytics, Funnels to measure customers through a series of events, Retention and cohort reports, Targeting based on user profiles, Send messages directly to users, Notify customers on mobile and web,
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